Cookies are small text files stored on your computer by your
browser. They’re used for many things, such as remembering
whether you’ve visited the site before, so that you remain logged in
– or to help us work out how many new website visitors we get each
month. They contain information about the use of your computer but
don’t include personal information about you (they don’t store your
name, for instance).
This policy explains how cookies are used on the SWDS
website in general – and, below, how you can control the cookies
that may be used on this site (not all of them are used on every
Website Terms and Conditions.
apply whenever you access the Website on any device.
Any changes to this policy will be posted here. We reserve the right
become effective as soon as they are posted. Your continued use of
the Website constitutes your agreement to all such changes.
We may collect information automatically when you visit the
Website, using cookies.
The cookies allow us to identify your computer and find out details
about your last visit.
You can choose, below, not to allow cookies. If you do, we can’t
guarantee that your experience with the Website will be as good as
if you do allow cookies.
The information collected by cookies does not personally identify
you; it includes general information about your computer settings,
your connection to the Internet e.g. operating system and platform,
IP address, your browsing patterns and timings of browsing on the
Website and your location.
Most internet browsers accept cookies automatically, but you can
change the settings of your browser to erase cookies or prevent
automatic acceptance if you prefer.
The following types of cookie are used on this site. We don’t list
every single cookie used by name – but for each type of cookie we
tell you how you can control its use.
1. Personalisation Cookies
These cookies are used to recognise repeat visitors to the Website
and in conjunction with other information we hold to attempt to
record specific browsing information (that is, about the way you
arrive at the Website, pages you view, options you select,
information you enter and the path you take through the Website).
These are used to recommend content we think you’ll be interested
in based on what you’re looked at before.
2. Analytics Cookies
These monitor how visitors move around the Website and how they
reached it. This is used so that we can see total (not individual)
figures on which types of content users enjoy most, for instance.
You can opt out of these if you want.
3. Third-Party Service Cookies
Social sharing, video and other services we offer are run by other
companies. These companies may drop cookies on your computer
when you use them on our site or if you are already logged in to
Here is a list of places where you can find out more about specific
• Facebook’s data use policy: http://www.facebook.com/
• AddThis (the service that runs some of our social sharing
privacy.google.com (Google’s standard terms).
4. Our Own Ad Serving And Management
From time to time we sell space on some of our websites to
advertisers – they pay for the content you enjoy for free.
As part of this, we use several services to help us and advertisers
understand what adverts you might be interested in. These cookies
hold information about the computer – they don’t hold personal
information about you (ie it’s not linked to you as an individual). But
they might hold a record of what other websites you’ve looked at –
so we could show you a car advert if you’ve previously visited a
These are the services we use and how you can control those
cookies. Please note that turning off advertising cookies won’t mean
that you are not served any advertising merely that it will not be
tailored to your interests.
5. Other Ad Management Cookies
Advertisements on the Website are provided by other organisations.
Our advertising partners will serve advertisements that they believe
are most likely to be of interest to you, based on information about
your visit to the Website and other websites. In order to do this, our
advertising partner may need to place a cookie on your computer.
These cookies hold information about the computer – they don’t
hold personal information about you (ie it’s not linked to you as an
For more information about this type of online behavioural
advertising, about cookies, and about how to turn this feature off,
please visit http://www.youronlinechoices.com/uk/
Please note that turning off advertising cookies won’t mean that you
are not served any advertising merely that it will not be tailored to
6. Site Management Cookies
These are used to maintain your identity or session on the Website.
For instance, where our websites run on more than one server, we
use a cookie to ensure that you are sent information by one specific
server (otherwise you may log in or out unexpectedly). We may use
similar cookies when you vote in opinion polls to ensure that you
can only vote once, and to ensure that you can use our commenting
functionality when not logged in (to ensure you don’t see comments
you’ve reported as abusive, for instance, or don’t vote comments
up/down more than once).
These cookies cannot be turned off individually but you could
change your browser setting to refuse all cookies (see above) if you
do not wish to accept them.